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A space where laundry, linen, and dry-cleaning operators build smarter businesses, stronger brands, and grow alongside the creatives redefining the industry.
Dear Operator,
Whether you’re just starting your garment-care business or already running one, you know it’s not just washers and dryers. Running a laundry business — or any garment-care operation — isn’t just washers and dryers.
It’s everything else.
You’re juggling customers, machines, deliveries, staffing, invoices…
and somehow trying to post on social media before midnight.
You’re exhausted, underpaid, and still wondering if you’re doing any of it “the right way.
Maybe you’re still piecing things together — trying to figure out what to charge, how to find your first customers, or where to even start.
You’ve watched others launch, grow, and scale like crazy and thought
what do they know that I don’t?
You’ve spent late nights on YouTube trying to reverse-engineer someone’s “secret system.”
And you’re tired of feeling like the only one who actually cares about doing this right.
Meanwhile, the industry hasn’t changed in decades.
The same advice. The same stale trade shows.
The same “just work harder” mentality.
But you know better.
You know there’s more to this than just clean clothes.
You want to build something that runs smoother.
That looks professional.
That feels like a brand, not just a service.
Something you can be proud to grow, or even one day step back from.
It's about building smarter.
So you can finally trust your team to handle things without you.
So you can get your time (and sanity) back.
So you can grow your brand into something people remember.
And spend more time with your family — and less time in the spin cycle.
We’ve been there.
We built a $100K laundry business out of our home with no franchise playbook, no funding, and no secret investor.
We just figured out how to run it like a real brand.
Now, we’re building the space we wish existed when we started —
for people like you.
The next generation of garment-care leaders is already here.
And they’re doing things differently.
Are you ready to join them?That’s why we built The Laundry Room.
A modern space for the people who refuse to run their business like it’s still 1998.
This isn’t another Facebook group filled with half-baked advice and humblebrags. This is where laundry and linen pros learn to think like founders, brand like marketers, and build like operators.
Inside, you’ll find owners who are tired of guessing and ready to grow with strategy. Pickup and delivery pros who are systemizing their routes and scaling their impact. Dry cleaners and linen specialists who are modernizing how they market and manage their teams.
And creatives — marketers, storytellers, systems thinkers — sharing what’s actually working right now.
Because when you bring all that together, things start to click.
You stop chasing every new idea and start executing the right ones.
You stop spinning your wheels and finally start moving forward —
with focus, confidence, and support.
This isn’t about hustling harder.
It’s about building smarter.
So you can finally trust your team to handle things without you.
So you can get your time (and sanity) back.
So you can grow your brand into something people remember.
And spend more time with your family — and less time in the spin cycle.
We’ve been there.
We built a $100K laundry business out of our home with no franchise playbook, no funding, and no secret investor.
We just figured out how to run it like a real brand.
Now, we’re building the space we wish existed when we started —
for people like you.
The next generation of garment-care leaders is already here.
And they’re doing things differently.
Are you ready to join them?
A community designed to help you scale, market, and modernize your laundry or garment-care business — with tools, training, and insights you can actually use.
Get the frameworks, workshops, and playbooks that teach you how to grow profitably — mastering everything from pricing and local expansion to customer experience and brand storytelling. You’ll walk away with the clarity, strategy, and confidence to build a business that feels both creative and scalable.
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Inside The Laundry Room, members get access to trainings, live Q&As, and daily discussions designed to help operators grow smarter, brand stronger, and run smoother — together.
Access templates, automations, and SOPs you can copy-paste into your business to streamline operations and stop reinventing the wheel.
Join weekly live sessions and expert-led talks on marketing, systems, and creative business growth that keep you ahead of the curve.
Connect with other operators, share your wins, and get feedback from peers who know exactly what it takes to grow in this industry.
Beau is the architect behind the systems that make modern laundry businesses run smarter. With a background in design, logistics, and automation, he’s helped build streamlined pickup and delivery operations that scale efficiently and profitably. Beau brings the structure, strategy, and tech that turn good ideas into sustainable systems — helping operators work less, deliver more, and finally breathe.
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Liz is the creative force behind Lotta’s Laundry — the storytelling, brand, and customer experience that made it unforgettable. With a background in design, marketing, and brand psychology, she helps operators define their voice, sharpen their image, and turn everyday services into brands people talk about. Liz brings the creative firepower to make your business not just work — but stand out.
A space built to help you think bigger, grow smarter, and run a business that doesn’t just clean, it scales.
A space built for modern operators who are done winging it. Inside, you’ll learn how to grow smarter — from optimizing pickup routes to building a brand customers remember — all alongside the people shaping the future of garment care.
Live trainings & guest expert sessions (1–2x/month)
Weekly live community Q&As & discussion threads
New tools, templates & SOPs added monthly
Private member chat & peer accountability spaces
Resource library with past recordings & downloads
You might already have a laundromat, a dry-cleaning route, or a pickup-and-delivery service that’s growing faster than your systems can keep up. Or maybe you’re still in the planning stage, trying to make sense of equipment costs, marketing, and what it really takes to stand out. Either way, you’re here because you know this industry is changing, and you want to build something smarter.
You’re the operator, driver, marketer, and customer support team all in one. You’re proud of how far you’ve gotten, but you’re stretched too thin. You don’t need another app or motivational quote — you need structure, systems, and people who actually get how heavy this all feels.
Your business is taking off — more pickups, more accounts, more chaos. The growth looks good on paper, but behind the scenes, it’s duct tape and late nights. You’re ready to run smoother, not just bigger.
You see the opportunity — a pickup route, a laundromat, maybe both — but no one’s showing you what it really takes to make it work. You’re done piecing it together from YouTube videos and Facebook threads. You want a clear plan from people who’ve actually done it.
You deliver great service, but no one knows your name outside your regulars. Marketing feels like a foreign language, and every “expert” you find talks over your head. You don’t just want more customers — you want a brand people remember.
A driver quits. A machine breaks. A bill spikes. You’re always putting out fires instead of focusing on growth. You need stability — and smarter ways to keep things moving when life (or laundry) gets messy.
You’ve outgrown the echo chamber. You’re ready for fresh ideas, honest conversations, and a network that actually shares what’s working — not just what looks good on Instagram. You want to grow alongside people who are building real businesses, just like you.
Don’t just take our word for it — real students, real results. See how everyday people used our system to generate leads, sales, and business freedom.
Liz thank you so so much for that call this morning. So incredibly valuable, truly. It was exactly what I needed to be able to step into this new direction.
I'm feeling really good and excited about these content ideas! I love having your advice and hype in my back pocket! You two are the first people to EVER get me excited about Instagram, and that is saying a LOT.
I'm kind of on a roll, losing my shame of speaking to the camera. And yeah, I mean, I have seen huge development during the summer and I'm gonna miss you guys so much.
Thank you so much for today!! You helped make things that have felt like daunting obstacles seem actually doable! I'm super excited to use the Al tools more actively.
Thank you SO much for taking the time to dive in on this with me and give me a bit of direction. You guys are an inspiration and I love your content!
I took some notes from our chat. 4 out of 4 reels brought me so aligned humans off of IG and just loving how it flows everything going through just a few tweaks on social media. 1 reel has 23k views and growing. Yay to social media being fun again!!
Running a laundry business shouldn’t feel like holding your breath all week. Inside The Laundry Room, operators go from guessing and grinding to growing with clarity, community, and control.
For a limited time, founding members get full access to The Laundry Room community, live Q&A sessions, and early access to workshops — all at our lowest rate ever.
We keep it simple — no contracts, no spam, and you can cancel anytime. This is about building momentum, not pressure.
Founding member access includes:– Immediate access to community & replays– Monthly workshops + expert sessions– Templates, tools, and playbooks built by operators– Private member chat + live Q&As
Live trainings & guest expert sessions (1–2x/month)
Weekly live community Q&As & discussion threads
New tools, templates & SOPs added monthly
Private member chat & peer accountability spaces
Resource library with past recordings & downloads